OCU Miracle Marathon
From Fall 2023 - Spring 25, I served as the Director of Participant Relations for Miracle Marathon. I facilitated recruitment and retainment of on-campus participants, built a team captains program to encourage organizational buy-in, laid the foundation for an alumni and staff outreach program, as well as developed a variety of resources to raise awareness for our cause and educate on the intricacies of our program.
For the 25-26 school year, I served as Executive Director of this program!
During my tenure as Executive Director, we successfully....
- Raised $26,300 for Children's Health Foundation, a 15.98% increase in YoY fundraising
- Increased participant registration by 33% YoY
- Increased team registration by 25% YoY
- Introduced a new faculty advisor, implemented a Greek Chair position and restructured the communications dept.
- Started and maintained a LinkedIn page to increase alumni, staff and faculty awareness
- Cut operating costs on our main event by ~$1K
- Hosted our first staff and faculty exclusive event
- Reinstated a full Week of Miracles programming structure
Miracle Cup is a competition between registered student organization teams to encourage friendly competition and increase engagement. Points were monitored through a system I designed that took into account team size, equity, participation, and fundraising efforts.
The presentation below is an example of the intentional and customizable recruitment presentations my team creates to encourage participation in our organization and event.
